| Abstract: Digital transformation has generated profound structural changes in
companies, impacting their products, processes, and services. It involves the
integration of emergent technologies into all aspects of the companies, changing
how work is done. From automating repetitive tasks to implementing data-driven
decision-making processes, digital transformation optimizes workflows, fosters
innovation, and drives competitive advantage. The study hypothesizes that
effective technology implementation with employee engagement, usability
awareness, and strategic management practices enhances digital transformation
outcomes. Therefore, this research investigates the influences and correlations
within four key domains: digital transformation, human factors, business process
management, and emerging technologies. In this way, a literature review in the
Scopus and Web of Science databases identified relevant articles aligning with
the investigation's scope. The content analysis allowed us to determine elements
and parameters that would serve to employ Structural Equation Modeling (SEM),
a robust multivariate data analysis approach designed for exploring complex
relationships. The results indicate that digital tools optimize operations and
decision-making processes, aligning with user experience principles to mitigate
cognitive overload. In addition, this research underscores the importance of
considering human factors in technology implementation, aiming to guide
companies in balancing efficiency with employee cognitive load. Finally, future
work will propose the conceptual framework to ensure its practical applicability
in enhancing human experience in digitally transformed organizations. |